Vyrill CEO, Ajay Bam, speaks with Chief Visualization - Officer Kate Skavish, during the Covid-19 Shelter-In-Place to discuss
how her company is solving the problem of video content creation for their customers.
Vyrill is a user-generated video content (UGVC) discovery, analytics, licensing and content marketing platform powered by our proprietary AI technology to enable social commerce and product marketing.
Vyrill has trained machines to watch millions of videos on social media and web, and videos captured directly from customers to help brand marketers increase revenue and find new customers by leveraging user generated video such as video reviews, feedback, unboxing, how to videos etc for insights, demand-generation, licensing and content marketing.
With 70% more growth in video content and 50% to 500% growth in online sales in some categories due to Covid and with over 85% of consumers mentioning that videos influence their purchase decisions, user generated video has become essential to grow brand revenue and growth. Vyrill is developing the industry’s first video ranking and video reviewing system for commerce.