The Vyrill Blog

April 30, 2018

UGC Video: Connection, Commerce and Conversions

We all know content throughout the customer journey will benefit both the marketer and consumer in unique ways.

April 30, 2018

Beauty Category UGC Video Q1 2018 Statistics

We are excited for the release the first of its kind data on UGC Video.

April 25, 2018

What is Authentic Influencer Marketing?

As we are going into the annual Upfronts in New York it seems everyone is talking about authenticity.

April 4, 2018

This is not your parent's WOM Marketing

Word of mouth (WOM) marketing is not a new concept, in fact, brands know that WOM is key...

March 27, 2018

Amazon UGC Video Review

For consumer electronic (CE) marketers-and others alike- user-generated Amazon reviews are critical in influencing purchase.

March 19, 2018

The Dos and Don'ts of responding to a negative UGC Video

You received a bad review from a vblogger or consumer. There it is on YouTube or another video site-a part of the public record.

March 12, 2018

Cosmetic Video UGC Stats: 88 billion views and growing

All of this means for cosmetic marketers your brand is being reviewed and positioned...

March 7, 2018

Why UGC videos matter-and knowing what is being said matters more.

This is obviously a very important question to ask and not as complex as one might think.In order to...

January 24, 2018

Nine Video Marketing Ideas You Can Try

Creating valuable content goes hand in hand with staying on top of your customer feeds.

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